Necessity they say is the mother of innovation and this is the story of Bidemie Ogboru, the founder of 3PL Unique Concepts who is our guest this week on Enterprise Stories. Bidemie is a graduate of Ambrose Alli University and a lover of dogs . But a time came when the cost of dog food became so high in the market that Bidemie found it almost impossible to provide adequate food for her dogs. So, Bidemie decided to be creative and started producing food for her dogs using a combination of noodles and other items. This experiment turned out so well for her dogs that she decided to market it to her neighbors who were also complaining about the high cost of dog foods in the market. Realizing how much requests she was getting for the dog food, Bidemie, decided in 2009 to turn this into a business and that was how 3PL Unique Concepts was birthed as a manufacturing and distribution dog food company. In 2013, the business scaled up to a reasonable level thus, Bidemie , who was running this business side- by side her paid job, decided to leave her job and face the business full time. Today, 3PL Unique Concepts products has gained wide acceptance and are on the shelves of major stores in Lagos. Tune in to Inspiration 92.3Fm or log on to edcradioonline.com this Tuesday at 3pm to listen to Bidemie share her Entrepreneurial Journey.